Gatlinburg, Tenn. (April 9, 2014) – Ole Smoky® Tennessee Moonshine has been named an Impact Hot Brand for 2013 by M. Shanken Communications, a leading publisher in the U.S. wine & spirits industry known for such magazines as Wine Spectator, Impact, Market Watch, Food Arts, and Cigar Aficionado.
The Hot Brand Award is given to both established and upcoming brands that achieve double-digit growth in each of the past three years, with a minimum of 200,000 cases. Awards were presented at the Impact & Market Watch Hot Brand Awards Reception, held during the Wine and Spirits Wholesalers of America (WSWA) 71st Annual Convention & Exposition in Las Vegas on April 8, 2014.
“We are thrilled to receive this award recognizing the strong, continual sales growth that Ole Smoky has seen over the past three years,” stated Ole Smoky VP of Sales, Michael Bender. “As a leader in the moonshine category, Ole Smoky continues to maintain a focus on quality, to innovate, and to be embraced by consumers in the U.S. and internationally.”
Ole Smoky is the leading distiller of premium moonshine in the U.S. and the first federally licensed distillery in the history of East Tennessee. The company’s roots can be traced to the early settlers of the Smoky Mountains, where they refined the art of whiskey making in order to survive during tough economic times. When Tennessee state law changed in 2009, allowing the licensed production of whiskey and other spirits across new counties, a group of local families saw an opportunity to showcase the art of superior, mountain-made moonshine.
About Ole Smoky® Tennessee Moonshine
Currently, Ole Smoky Tennessee Moonshine retails ten flavors of moonshine made using authentic East Tennessee recipes, jarred and shipped directly from the company’s famed Gatlinburg distillery. The Ole Smoky Moonshine™ distillery, known as The Holler, is America’s most visited distillery and produces the brand’s signature flavors. The Distillery features Ole Smoky Original Moonshine, White Lightnin’™, Moonshine Cherries®, Peach Moonshine™, Apple Pie Moonshine™, Blackberry Moonshine™, Strawberry Moonshine™ Lemon Drop Moonshine™, Pineapple Moonshine™ and Charred Moonshine™. Ole Smoky products continue to be packaged in traditional mason jars and shipped to 49 states across the U.S. as well as Canada. Ole Smoky can be found at local retailers and is sampled and sold at some of the biggest music and sporting events in the country. True to its roots, each Ole Smoky Moonshine flavor is born from the hand-crafted recipes of the Tennessee families who have been filling moonshine jars and jugs in the Smoky Mountains for more than a century. For more information about the brand, please visit www.olesmokymoonshine.com.
Mary Kaye Daniels / Gabi Hurwitz
B|W|R Public Relations