THE HOLLER

THE HOLLER

Welcome to Ole Smoky Moonshine Holler®, America's most visited distillery. This is where it all started, folks. Book yourself and your family a tour and we’ll take you behind the stills to see how that moon is really shined. You can even cheers a glass of moonshine with your dog! Because where else can you sample some of the tastiest moonshines and whiskies this side of the Tennessee River while listening to a live bluegrass band? We’ll wait.

THE HOLLER

ADDRESS:

903 Parkway Suite 128
Gatlinburg, TN 37738

HOURS:

MON - SUN: 10AM - 11PM

Tastings:
Samples are currently available to taste at the Holler on a daily basis.
NO reservations are required.

*Regular Tasting - $5 per Person (Includes moonshine & whiskey samples and a $5 off coupon)
*Premium Tasting - $8 per Person (Includes all offerings from the Regular Tasting plus three additional samples)

*Selection of flavors available to sample may vary.
*Must be 21+ to Taste. Must have a valid ID.

Guided Tours:
Get a behind the scenes tour of Ole Smoky's first distillery location! Followed by a 13 sample tasting of our finest moonshine and whiskey!
Reservations required. Book here.
Must be 21+ and have a valid ID to Taste. Must be 13+ to Join.

Promotions:
Check out the current promotions available at our distilleries. Come stock up on your favorite Ole Smoky moonshine and whiskey flavors.

Hooch Hop:
We have three distillery locations in East Tennessee in the Great Smoky Mountains, two locations on the Parkway in Gatlinburg and one location at The Island in Pigeon Forge.  To participate in the Ole Smoky East TN Hooch Hop, make a purchase in-store (no minimum, but a tasting purchase is excluded) at an Ole Smoky distillery to receive your passport and first stamp at checkout to begin your Hooch Hop. Then, head down the road for a second stop at another one of our distilleries, make a minimum purchase and you'll receive a second passport stamp. Then, make a third and final stop at another one of our distilleries, make a minimum purchase and receive your final passport stamp. The completed passport will earn you a complimentary HOOCH HOP t-shirt for your efforts. Come on down, and we'll see you there!


 

Upcoming Events

  • Mar 28, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Mar 29, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Mar 30, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Mar 31, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 1, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 2, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 3, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 4, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 5, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 6, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 7, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 8, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 9, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 10, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 11, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 12, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 13, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 14, 2025

    Firewater Junction in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 15, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT
  • Apr 16, 2025

    Midnight Run in Gatlinburg

    1:00PM EDT - 7:00PM EDT