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OLE SMOKY DISTILLERY RECEIVES TWO GROWTH BRAND AWARDS

The World's Most Awarded Moonshine Brands Adds Two Prestigious Whiskey Awards to Its Record

Gatlinburg, Tenn. (April 3, 2019) – Ole Smoky®, the world's most awarded moonshine company, has added whiskey recognition to its distinguished track record of success. The Ole Smoky Whiskey line and the Salty Caramel Whiskey flavor have both been recognized with Growth Brand Awards in the Rising Star category.

Given annually by Beverage Information Group, the Growth Brand Awards have been commemorating successful alcohol brands for more than 20 years. Beer, wine and spirits winners are acknowledged in four categories: Fast Track, Rising Star, Established Growth Brands and Comeback Brands. The Rising Star award recognizes brands under five years old that reached sales of at least 20,000 9-liter cases in 2018 and have demonstrated exceptional growth in each year of their existence. This award was received by the Ole Smoky Whiskey line and Salty Caramel Whiskey flavor.

"We’re incredibly proud to add these awards for our whiskey product line to the long list of recognition our moonshine products have received," says Robert Hall, CEO of Ole Smoky. "The highly successful national launch of Ole Smoky Whiskey and the product line's significant growth since 2016 have been ongoing points of pride for us. Both the Salty Caramel and Mango Habanero flavors have been incredibly popular, and we're excited to bring our high-quality Blended product and a groundbreaking Salty Watermelon flavor to the national audience in the coming months".

With more than 4 million visitors in 2018 alone, Ole Smoky's three distilleries in East Tennessee have garnered a competitive advantage in building awareness and trial of the company's whiskey and moonshine products, while educating consumers about the deep heritage and authenticity of the brand itself. This success has inspired the company to add a Nashville location, which is scheduled to open in Q2 2019.

Senior management of Ole Smoky received the award at the Wine & Spirits Wholesalers’ Association conference in Orlando, FL on March 31 st and look for Ole Smoky and the other Growth Brand wine and spirits winners in the March/April issue of Beverage Dynamics magazine.

About Ole Smoky Distillery LLC

Ole Smoky is the leading craft distiller in the US and the first federally licensed distillery in the history of East Tennessee. Founded in 2010, Ole Smoky's roots can be traced to the Smoky Mountains' earliest settlers, families who produced moonshine with enduring pride and Appalachian spirit. In 2009, Tennessee laws changed, and suddenly, it was legal to make, distill and sell the infamous and illicit moonshine the region had become known for — and Ole Smoky was born, with products crafted from a century-old recipe. In 2016, Ole Smoky debuted its line of premium whiskeys, many of which have been launched nationally. Today, Ole Smoky retails globally and offers more than 25 creative moonshine flavors and 17 inventive whiskey flavors. Ole Smoky can be found at the company's distilleries, online, in grocery and liquor stores nationwide, as well as in on-premise establishments, including some of the biggest music and sporting venues in the country. Ole Smoky is the home to the most visited distillery in the world and in 2018 alone, more than four million people visited Ole Smoky's three famed East Tennessee locations: The Holler & The Barrelhouse in Gatlinburg and The Barn in Pigeon Forge. In 2019, Ole Smoky will open a fourth location in Nashville. For more information, please visit olesmoky.com and follow Ole Smoky on social media @olesmoky.

Media Contact
Stephanie Warner
Ole Smoky Distillery
858.752.1345

 

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