MEET OUR NEW TEAM CAPTAIN JASON KELCE
Jason Kelce, Super Bowl Champ & 7 X Pro Bowl Selection, is rolling up his sleeves to come on board as Ole Smoky's Team Captain. Our new captain ‘shines wherever he goes. Check out how he’s been leading Ole Smoky!
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EXCLUSIVE MOONSHINE OF THE VOLS
Ole Smoky and UT have deep roots and an authentic connection to the culture of East Tennessee.
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MOONSHINE FRUITS & VEGGIES
Mom always said to eat your fruits and veggies. Try our collection of moonshines with real pickles, peaches, cherries, and pineapples.
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MERCH FROM TENNESSEE TO YOUR HOME
From cozy hoodies and stylish t-shirts to unique accessories, discover the wide range of items available at our distilleries and beyond.
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PASS
THE JAR
We’re among friends here who have moonshine stories and traditions of their own. We are proud to share ours.
Our Heritage
DISTILLERY TOURS
Experience the ultimate tour in Gatlinburg or Nashville. Treat yourself or surprise a loved one with an unforgettable tour. Gift cards available!
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WE'VE GOT AWARD WINNING FLAVORS
Over the years, we've been honored with numerous awards, a testament to our unwavering dedication to quality and craftsmanship.
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TRIPADVISOR TRAVELERS' CHOICE
Our East Tennessee location, known as the “The Holler,” is Gatlinburg’s premier attraction. Renowned for its unforgettable experiences, it has earned rave reviews on Tripadvisor.
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Moonshine Favorites
Crafted from a century-old recipe. Distilled with eyebrow raising flavor.
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Whiskey Favorites
Smooth whiskey made in the mountains, enjoyed anywhere.
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NEW PRODUCT
Moonshine Canned Cocktails
We mixed up our favorite cocktails using real Ole Smoky Moonshine. Canned, ready-to-go and perfect for when you want to add a little something different to the cooler.
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BORN FROM APPALACHIAN MUD AND MIST
OUR HERITAGE
Elevating a century-old Smoky Mountain moonshine tradition into a celebrated craft, we honor our heritage with iconic flavors and innovations for today's palate.
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DISTILLERY TOURS
Ever curious about the craft behind moonshine production? Schedule a tour and allow our expert guides to unveil the secrets of our Southern distilling traditions.
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Meet our new team captain Jason Kelce
Jason Kelce, a Super Bowl Champion and seven-time Pro Bowl selection, is proudly stepping up as Ole Smoky's Team Captain! Explore how he is taking the lead in his new role.
learn more