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How Chain Restaurants are Capitalizing on Hipster Trends | NYPost.com

If you find that you’re feeling tipsy while chowing down on barbecue ribs, don’t worry, it’s not the food — it’s the moonshine. Outback Steakhouse has a new “Moonshine BBQ Menu” — which not only uses moonshine in the sauce, but also includes a few moonshine-based cocktails.

Outback, the 1,200-restaurant chain (headquartered in Tampa, Fla.), is using two moonshine suppliers for the menu, Georgia Moon and Ole Smoky. Ole Smoky cocktails include the “Huckleberry Hooch” (muddled seasonal berries, OJ, pineapple juice, cranberry juice and moonshine) and the “Watermelon Hunch Punch” (moonshine, fresh watermelon and lemonade, topped with a wedge of watermelon) — both for less than $6.

The company was founded in Gatlinburg, Tenn., in 2010, after the laws against moonshine were eased up, and its master distiller, Justin King, practiced that intoxicating art long before it was legal. We raise our glass to the effort!

 

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